Saturday, January 4, 2025

Charles Saxon for Jacuzzi Whirlpool Baths

Every now and then one comes across an original illustration framed alongside the published page. An example of this was sold on January 1 by Stephenson's Auction: a Jacuzzi ad with artwork by Charles Saxon.



Charles Saxon
Stephenson's Auction listing accessed ten hours be
fore the sale


Ten hours before the sale, the drawing had yet to receive it's opening bid of $100.



Sold! But for an embarrassingly low price.


Saxon, of course, was a popular New Yorker cartoonist, so it wouldn't be surprising for the ad to have been run in the magazine. I was able to find two other ads from the Jacuzzi Whirlpool Bath campaign that appeared in The New Yorker in 1979.

The diamonds are still here[,] dear, but they stole our Jacuzzi Whirlpool Bath.
Charles Saxon
The New Yorker, April 30, 1979, p. 75




It makes you feel good.
Even when you're not in it.

Charles Saxon
The New Yorker, May 14, 1979, p. 119




A listing on eBay doesn't provide the source of publication but at least confirms that the Being in hot water ad also dates from 1979.
Being in hot water
takes on a whole new meaning.

Charles Saxon
1979
https://www.ebay.com/itm/402347749601





Note:  I sure would like to know exactly where and when this was published. Also, if there are any other ads from this campaign with Charles Saxon illustrations, please do tell.



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