Sunday, November 6, 2022

George Booth: The NAPA Auto Parts Catalogue

Cartoonist George Booth (1926-2022), the creator of The New Yorker's most hilarious (and now iconic) cartoons on the subjects of auto mechanics and garages, must have seemed the natural choice to provide promotional art for the NAPA Parts for Imports catalogue. The original colorful artwork, which includes Booth's characteristic cutting and pasting, was listed on eBay in mid-September for about $1,000. There were no takers at this price, but in two weeks the framed piece was sold for $400.

The new NAPA Parts for Imports catalogue is
so big you might need help carrying it in.

George Booth
1987

The new NAPA Parts for Imports catalogue is
so big you might need help carrying it in.

George Booth
1987

Detail with crane operator and crane operator's best friend

George Booth's signature

Detail of lifting the catalogue

A close-up example of the artist's cutting and pasting

A label suggests a homebuilder in Atlanta might originally have been interested in the Booth art, perhaps for its depiction of construction equipment. But I'm speculating...

George Booth
eBay listing ended September 28, 2022


George Booth
eBay item description





Note:  While this could have appeared somewhere in a NAPA catalogue circa 1987, I think it's more likely it was used in advertising elsewhere. Whatever the case, I'd love to hear from anyone who has seen this artwork in print.



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